I’m often in meetings where people are planning a change to a particular feature or making an enhancement to a website or app. Naturally there are sometimes differences of opinion about the best approach to take. That’s good because exploring … Read more
At a recent business lunch, someone was complaining about the Kansas City airport (MCI). I’ve heard this many times before. Fortunately, Kansas City knows that the airport is a problem which is why they are nearly finished building a brand new … Read more
In the infamous words of Donald Rumsfeld, there are known unknowns and unknown unknowns. When it comes to website or app design, testing with representative users (a.k.a. usability testing) can uncover both. Having conducted many, many user testing sessions over the past 10+ years I can … Read more
Over the years I’ve learned a bit about business—what to do, what not to do. Honestly, the most important things are the ones we all learned in kindergarten (to paraphrase the title of Robert Fulghum’s well-known book)…things like tell the truth, … Read more