Checklist for creating a great website

If you’re building a website from scratch – or revamping an existing site – where do you begin? This post will help with the many questions that will need to be answered to create a great website. I believe the … Read more

Let’s all get past the “4D” web dev process

When we first started building websites, we used what we called the “4D web design process.” I’ve seen 4D expressed a couple different ways as either Discovery, Definition, Design, Development; or, Discovery, Design, Development, Deployment. Amazingly, despite my chagrin, the … Read more

Why agencies and developers struggle with UX

I have a thesis that agency people have a strong bias that is antithetical to good UX (user experience) design. And, like all biases, it must be overcome to achieve the best outcomes possible. I’ve worked in the agency business … Read more

How to optimize Web images

To “optimize web images” means striving to achieve the optimum quality (best looking) and the optimum download speed (smallest file size) at the same time. This is challenging because best looking and smallest file size work directly against each other. Modern … Read more